5 presentation and pitch deck tips to attract your audience

Presentation and pitch deck have become very important in the corporate world. Whether for in-house projects demonstrations or to attract an investor, presentations would always be needed. It’s one thing to prepare your presentation and pitch deck but it’s another thing to captivate your audience.

We are going to be sharing tips on how you can make the best presentations and get good results. 

This is because a good pitch deck can be the difference between an unsuccessful pitch and the one that achieves your aim. At the end of this article, you should be able to create attention grabbing pitchdeck and presentations.

5 tips for a great presentation and pitch deck

Here are some tips to keep in mind when creating a pitch deck that stands out.

Structure your deck logically

Always ensure that your deck has a logical structure. Your slide should be ordered according to the business narrative or project information.

Draft a concept of the structure before fleshing it out with details. Alternatively, you could write down the name of each slide and bullet points of the message for each slide.

For instance if your presentation is a business proposal, your first few slides should explain the problems you want to solve. 

Next, mention how your company plans to address the problem. You may then talk about the way your business operates, revenue it will generate or generates etc. This logical order of the slide makes it easy for your audience to understand your proposal.

Limit the number of your slides

Too many slides makes the audience forget the core points you’re trying to pass across. The ideal number of slides is 10 and it should not take more than 30 minutes to explain. Focus more on the important ideas in your slides and use large fonts that can easily be read.

Graphically represent your data

Visual elements capture your audience better than text. Slides with graphical representation grabs more attention than text based slides. Include charts, graphs and other visual elements. This is because people tend to remember what they see more than what they read.

You can use charts to show profits, bar charts to show traction and column charts to show expected future growth. It’s best to keep things simple and straightforward.  

Limit each slide to one topic

Limit your presentation content. Discuss single topics in single slides. Avoid discussing two or more topics in one slide. The less text and data, the better and this is because too much text makes slides look clustered.

Create your slide based on your audience

Pitch deck for investors differs from pitch deck for customers. Always create your slides based on your audience. Your slides should be in line with your proposal. For instance, use solid colours and rugged slide templates if you’re trying to get investors for your electronics business. You may want to use softer colours and a cutesy content tone.

Finally, if you’re looking for the best app four presentation and pitch deck, try Zoho Show. It comes with easy to use features and attractive templates that you should not miss out on. 

You should also check out our article on Zoho Social.